Standard Life Exhibition Stand

A nice fun job for Standard Life to design an exhibition stand to be used at the Motor Show to promote their ‘free-style’ mortgages.

Standard Life exhibition stand design

The theme of the exhibition stand, at the request of the client was ‘Route 66′. Hence the old american cars on the stand and the appropriate props. The clients idea was to offer a competition with the prize being a trip across America and along the iconic Route 66.

Standard Life exhibition stand design

Additionally the exhibition stand needed to work on lots of other levels. The (as it became named) ‘tardis’ area was designed so that people could use the terminals to get a mortgage quote without the need to speak to an advisor, and to have some level of privacy on a busy stand. It needed to be fun too, hence the car inspired seating. To the rear of the central section a seating area and projector screen were housed. The arcade machines were ‘old-skool’ driving games and there was plenty of space for people to pull up a stool and find out more from staff, literature or the available computer terminals.

Standard Life exhibition stand design

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